At the beginning of July, when the hotel reopens after the pandemic, the billboard campaign “Welcome to Fruška Gora”, the “First Thermal Baths in Serbia”, and the “Sea on Fruška Gora” will start. Creative solutions were produced by the synergy…
In mid-June, when the conditions allowed us to start again with the previously agreed activities, we organized a communication training for the management of the Institute for Sports and Sports Medicine of the Republic of Serbia. We organized lectures, case…
For the management of the Fruske terme hotels and Promont Group we organized corporate and communication skills trainings. The program was consist of: corporate communications, communication and presentation skills, public performance, internal communication, hotel Fruske terme corporate culture. For the…
After developing an Internal and External Communication strategy for our client Focus factor plus we prepared Internal PR campaign "We are a plus" and two PR campaigns for business partners "Success plus" and "Partner plus". Focus factor plus is a…
Our designers Slobodan and Srdjan Vukovic, who have been working continuously for P.R.A. for 20 years, won the public competition for mascot of the 5th European University Games. Lucky (Laki) is a deer shovel, an endangered species in Serbia, and…
In the preparation phase for the 5th European University Games we have developed a communication strategy, media strategy, action plan and all necessary activities for the execution of Games PR activities. At the European Association of University Sports (EUSA) Supervisory…
From February 3 until February 5, the world's largest Peace Media Conference was held in Seoul, South Korea f. At the World Peace Media Conference, the International Media Association for peace was established. One of the key speakers at this…
Teaching of the 58th generation of the Public Relations Business School is about to begin. Beside PR practitioners from domestic and foreign companies, in the new generation there are more owners and directors of small and medium-sized enterprises who have…
Serbian Institute for Sport and Sports Medicine has adopted a new communication strategy, an action plan for communication activities, as well as an online strategy produced by the experts of P.R.A. for their better and more efficient communication.
Cycling is perhaps the sport that has the most potential for development. This is, in one sentence, a basic feature of the communication strategy developed by the P.R.A. for the needs of the Bicycle Association of Serbia. The strategy highlighted…